Custom And Lookalike Audiences

After I recorded this video back in January of 2018 talking about my best Custom Audiences, and this video last year talking about how to combine Lookalike audiences with interests, I thought it was time for an update.

Everything moves so fast on Facebook that you need to stay on your toes.

And that, in my opinion, is a great thing!

You see, the type of Custom Audiences and Lookalike Audiences have been changing a lot lately, and I wanted to give you guys the rundown on how I personally use them, so you could have an understanding of my funnel.

Not all Custom Audiences are created equal as not all of the people in your funnel are in the same mindset.

So in this quick tutorial, I wanted to show you how I use my Custom Audiences to get better results. Enjoy!

If you want to download the graphic, you can do it here.